本期报道邀约了阳光学院电子商务(中外合作办学)专业本学期的外籍教师Julien与我们一同分享他在我校任教期间的相关感悟。

Julien教师，热爱教育与旅行,认为知识分享与文化探索是成长与开阔视野的源泉。他以饱满的热情投身于教学，为学生营造一个充满活力与互动的课堂氛围。

Q1：Could you share a little about yourself? We’d love to hear about your background, including your past experiences, studies, and work.

问题一：Julien教师，可以向大家介绍一下您吗？例如关于您之前的生活、学习和工作。

——Hi, my name is Julien Soster, a young professor of business and economics from ISG Paris in France. I hold a master’s degree in Business Management from EDHEC Business School in Lille, France. Education has always played a significant role in shaping my life and career, and I find great joy in sharing knowledge and learning from others. Beyond academics, I have a deep passion for traveling and exploring new cultures, which has greatly influenced my personal and professional growth. I like to think that these experiences have broadened my perspectives and made me more adaptable and open-minded.

大家好，我叫 Julien Soster，来自法国 ISG 的一名年轻的商业经济学教授。我拥有法国里尔 EDHEC 商学院的工商管理硕士学位。教育在我的人生和职业生涯中一直扮演着重要角色，我在分享知识和向他人学习的过程中找到了无穷乐趣。除了学术之外，我还热衷于旅行和探索新文化，这对我的个人和职业成长产生了很大影响。我认为这些经历拓宽了我的视野，让我的适应能力更强，思想更开放。

Q2：What do you consider the biggest challenge in teaching e-commerce (Sino-foreign cooperation)students ？What unique experiences or benefits has the Chinese-foreign cooperative education model provided you?

问题二：在教授电子商务（中外合作办学）专业的过程中，您认为最大的挑战是什么？同时，这种中外合作的教育模式给您带来了哪些独特的体验或收获？

——The biggest challenge for me is to keep the students interested and engaged during the class. I need to adapt myself and give the best of me. It is rewarding since I see many students do the same too. The students are very nice and respectful, and I noticed they also study harder over time. Sometimes they impress me. They have a mindset that I like and that I found unique here. I also learn a lot from them to be honest. It is priceless to me.

对我来说，最大的挑战是让学生能够在课堂上保持兴趣和参与度。我需要调整自己，把自己最好的一面展现出来。这让我很有成就感，因为我看到很多学生也是这样做的。学生们都很非常友好并且尊重我，我注意到他们随着时间的推移也更加努力地学习。他们给我留下了深刻的印象。他们的心态让我喜欢，也让我发现了这里的独特之处。说实话，我也从他们身上学到了很多东西。这对我来说是无价之宝。

Q3：How would you assess the overall atmosphere and cultural integration at Yango University? Which aspects do you believe most support students’ learning and growth?

问题三：您对我们学校的整体氛围和文化融合情况有何评价？有哪些方面您觉得特别有助于学生的学习和成长？

——I felt very welcome and supported since the beginning. The students made the atmosphere very enjoyable. I know they want me to enjoy my time at Yango, I can feel it matters to them. Every morning, I wake up happy to see them.

从一开始，我就感到非常受欢迎和支持。学生们让这里的气氛非常愉快。我知道他们希望我在阳光过得开心，我能感觉到这对他们很重要。每天早上醒来，我都很高兴能见到他们。

Q4：In the e-commerce program curriculum, how should the balance be maintained between theoretical teaching and practical training, and how can students cultivate their international perspectives?

问题四：在电子商务专业的课程设置上，您认为如何平衡理论教学与实践操作，以及如何培养国际视野？

——Theoretical and practical are two sides of the same coin. Both of them need to be treated with equal importance. The theory highlights the practice and practice is what students really came for. A project in which students can practice and experience by themselves what we cover in class is ideal to me. I also give case studies because they are other concrete example of how e-commerce works in real life.

理论和实践实际上是同一个问题的两个不同方面，两者需要得到同等的重视。理论强调实践，实践才是学生真正想要的。对我来说，能有一个可以让学生亲身实践，并体验我们在课堂上所讲授的内容的项目是最理想的。我也会提供案例进行分析，因为它们是电子商务在现实生活中如何运作的具体例子。

When it comes to the international vision, the whole course needs to treat various concepts and examples from companies all around the world. The goal is to give students a complete understanding of e-commerce, inside and outside China.

关于国际视野，整个课程中的案例分析都涵盖了来自全球各地不同公司的各种概念和案例。目标是让学生全面理解电子商务，既包括中国境内的情况，也包括全球范围内的情况。

Q5：The e-commerce industry is developing rapidly. What important trends do you think will occur in this field in the next few years? In view of these trends, how do you suggest students plan their learning and career development paths?

问题五：当前电子商务行业正快速发展，您认为未来几年内该领域会有哪些重要趋势？针对这些趋势，您建议学生如何规划自己的学习和职业发展路径？

——I think the use of AI will be one of the major topic discussed in e-commerce. AI is going to play a massive role in shaping the future of e-commerce. We are already seeing it in personalized shopping recommendations, inventory management, and even customer service with chatbots. Beyond that, social commerce—buying directly through social media platforms—is really taking off. Blockchain might also grow in importance, especially for ensuring transparency in supply chains.

我认为人工智能(AI)的应用将成为电子商务中讨论的一个重要话题，人工智能将在塑造电子商务未来中发挥巨大的作用。我们已经可以看到它在个性化购物推荐、库存管理，甚至是通过聊天机器人提供客户服务等方面的应用。除此之外，社交电商——即通过社交媒体平台直接购物——也在快速发展。区块链技术可能也会变得越来越重要，尤其是在确保供应链透明度方面。

For students, my advice is to stay curious and keep learning. See how these trends impact the industry and how you can apply them. Try to get some real-world experience through internships or projects—those experiences really help connect what you learn in class to what’s happening out there in the industry.

对于学生，我的建议是保持好奇心，不断学习。看看这些趋势是如何影响行业的，以及如何应用它们。尝试通过实习或项目获得一些实际经验--这些经验确实有助于将你在课堂上学到的知识与行业中正在发生的事情联系起来。

Q6：As a foreign teacher, how do you perceive the promotion of international cross-cultural exchanges and cooperation in e-commerce? What measures can we implement to enhance students’ international competitiveness?

问题6：作为外籍教师，您如何看待在电子商务领域促进国际间的跨文化交流与合作？我们可以采取哪些措施来增强学生的国际竞争力？

——When it comes to promoting international cross-cultural exchange, I think it can be done by building always more relationships with universities abroad. This can happen through academic exchanges, but also in other ways, like sports events or any kind of appealing activity. For example, when I was a student myself, we had an event called the “Course Croisière EDHEC” every year. It brought together more than 3,000 students from 20 countries and 150 universities. It might have cost some money to organize, but it was also very profitable and brought a lot of attention to the school, both nationally and internationally.

说到促进国际跨文化交流，我认为可以通过与国外大学建立更多的关系来实现。这可以通过学术交流实现，也可以通过其他方式，比如体育赛事或任何有吸引力的活动。例如，在我还是学生的时候，我们每年都会举办一次名为 “Course Croisière EDHEC ”的活动。它汇集了来自 20 个国家、150 所大学的 3000 多名学生。举办这项活动可能要花费一些资金，但它也带来了丰厚的收益，使学校在国内和国际上受到广泛关注。至于如何帮助学生提高在国际市场上的竞争力，我认为加强他们的语言技能不失为一个好主意。

As for helping students become more competitive in the international market, I think it could be a good idea to strengthen their language skills.Offering more resources or extra time to practice foreign languages? From what I have understood, I think it is something that Yango is actively already doing at the moment, so it is promising. It looks like business schools nowadays requires their students to always be more fluent in foreign languages. Students have more language classes, and while it was challenging, I think it’s worth it in the end because communication is everything in business. Someone who can speak confidently will have a significant advantage in the job market, even if their résumé is less fleshed out.

至于帮助学生在国际市场上更具竞争力，我认为加强语言能力是一个很好的方法。关于提供更多的资源或付出更多的时间来练习外语，据我所知，我认为这是 Yango 目前正在积极做的事情，所以很有优势。现在的商学院似乎要求学生在外语方面越来越流利，学生们有更多的语言课程，虽然这很有挑战性，但我认为最终是值得的，因为在商业领域，沟通能力至关重要。能够自信地说外语的人，即使简历不够丰富，也会在求职市场上占有显著的优势。

Which brings me to my last point: having professional speaking classes and communication skills workshops. I believe it’s important to include classes where students can practice public speaking and learn how to address an audience. Speaking in front of a crowd or simply in public (during a meeting for instance) is a skill that takes time to develop, and these kinds of sessions can help students build confidence and clarity in their communication. It’s not just about knowing what to say but also about learning how to deliver it effectively. I think it is key in the job market, and students know how to do this; they will stand out and Yango will stand out too.

另外，我认为开设专业的口语课程和沟通技巧研讨会也非常重要。我认为应该包括让学生练习公共演讲并学习如何面对听众的课程。在众人面前讲话，或者简单地在公共场合（比如会议中）表达自己，是一种需要时间来培养的技能，这类课程有助于学生建立信心并提高沟通的清晰度。沟通不仅仅是知道该说什么，更重要的是如何有效地传达这些信息。我认为这在就业市场中是至关重要的，学生如果能够做到这一点，他们将脱颖而出，阳光学院也会因此更具竞争力。